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HERITAGE GOES MODERN

How do you evolve an aging brand to be relevant to a new generation?

VISUAL STRATEGY  / PACKAGE DESIGN  /  RENDERS & PROTOTYPING /  DESIGN FINALIZATION

 
 

As part of our rebranding exploration for Barbasol, we uncovered the true essence of the brand.

 
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A clean bold system creates a strong brand block that’s easy to shop.

 
 
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The result was the evolution of an iconic brand.

 
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